Client Success Story – SEO – Task Developments Ltd

Marketing your company is never more important than in the middle of a recession – and Task Developments Ltd had found out that being featured in the telephone directory just wasn’t delivering business.

So he signed up with Firstfound.

Client’s Objectives

Replace traditional “Yellow Pages” advertising
Ensure continued growth of the company
Generate leads and sales online

FirstFound’s Solution

In order to maximise Task Developments’ online exposure, FirstFound recommended concurrent search engine optimisation and managed pay per click campaigns.

While the organic search engine optimisation gathered steam and began to draw in traffic from around the UK, a targeted Google AdWords campaign encouraged enquiries and orders from companies in the Greater Manchester area. By only targeting local companies, FirstFound ensured a high conversion rate, and a return on Task Developments’ investment.

Results

78% of Task Developments’ business now done online
90% of online enquiries generated through Google
Increase in orders despite the recession

“Timing-wise FirstFound has been a life-saver for us. The financial climate has reduced the activities of our existing clients, but clearly there are people out there who still need to have projects completed or who have had projects scheduled in for some time, and they have been able to find Task Developments and our services via the internet.”

Kevin Lynch – Managing Director